After working with the Hawai‘i Public Health Institute on various campaign efforts, they asked me to do a complete redesign of their website.
On this project, I:Undertook a radical redesign of their Tobacco-Free Hawai‘i website, using colors that support their branding and better evoke Hawai‘i and health. The project includes presentation of data in new and visually interesting ways. Consolidated content and redesigned how they lead people to take action on the website. The new site creates several paths to action while also putting the most sought-after information front and center.
My work with HPHI also includes developing a website and marketing materials (informational card and t-shirt design) in support of their effort to raise the age of sale on tobacco products to 21.